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Future board

April 16, 2003

GhostriderX is a new kind of board made to replicate the feel of snowboarding and surfing, except the ghostrider works on pavement. Instead of standard pairs of skateboard wheels, there are two angled bands with seven wheels each, with a suspension system made to mimic the feeling of ‘carving’ into powder or water.
See video and imagery at http://www.ghostriderx.com/flash.htm

Warner Brothers is in production on a film called ‘The Grind,’ which is about four skaters who follow real-life pro Colin McKay on his California tour, in an attempt to get sponsors and ‘make it’ as professional skaters. There is no website or Warner press release yet.

‘AKA: Girl Skater’ is a documentary that follows a group of female pro-skaters on a tour through Australia. The film is heavily and overtly sponsored by Gallaz footwear.
See video and imagery about the film at:
http://www.girlskater.com/

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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.

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