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Trends for 2006- part three

December 20, 2005

As part of Influx’s on-going series of trends for 2006, this latest trend comes to us from Christopher Carfi of the great blog “The Social Customer Manifesto”.

Chris believes that Web 2.0 applications will make the leap, from nice to have widgets for consumers to play with, to facilitators of new collaborative business practices.

Chris writes:

“What I’d like to see in 2006 are some tangible examples of things that are currently floating around in the overhyped Web 2.0 milleu actually become applied to business purposes. So, things like social networking, tagging, etc. will see their first steps into the enterprise, and away from the “rounded corners and pastel colors” of their current incarnations and be used to actually facilitate better business.”

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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.

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