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Account planning masterclass
November 3, 2005
Russell Davies, the former head of planning at Wieden London and now running planning at Nike, has combined his state of the art mastery of technology and his consummate skill as an account planner to set-up an informal “online school for account planning”.
It’s early days yet, but he already has some good stuff up there, including a nice film where he explains how the triangle can be an account planner’s best friend.
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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
