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Influx launches EMERGE-a new unit dedicated to understanding cultural trends
September 13, 2006
Influx Strategic Consulting has launched EMERGE as a new unit dedicated to helping clients identify and connect to and with emerging cultural forces in popular culture.
The unit’s mission is to uncover new trends, people and places that are emerging at the edge of popular culture.
The unit is headed up by James Friedman, a leading DJ, former music industry executive and music journalist, who has extensive experience in connecting leading-edge brands like, Puma and Diesel, to the cutting-edge of culture
EMERGE is the unit’s blog that covers emerging cultural trends in the areas of music, arts and fashion. It’s designed to introduce people to new cultural ideas, but also to provide a perspective on recent cultural developments.
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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
