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Newspapers and new media- oops
December 23, 2006
Enterprising journalists from a local newspaper in Fife, Scotland (circulation 13,500) decided to put up a page on My Space to help them get story tips from younger readers.
Influx spotted the following message on the page..
“Oct 21 2006 3:27P
Xbox360 Premium + 10 Games + Recharger + HiDef cable
Total RRP = 900
Sell for 500 ONO.
NE Fife Pickup
ps. Thanks for the add Herald. 
”
This whole new media thing is a great deal harder than it first seems, but you live and learn.
story via umediated
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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
