|
|
|
Reality check- aol customer service disaster
June 22, 2006
Corporate America seems to want to turn a blind eye to some serious gaps that are appearing in customer services systems.
Companies are happy to spend billions of dollars promoting their brands with expensive advertising, media and sponsorship to sell stuff and then cut back on the frontline of customer service that should be there to help consumers once they have purchased the product or service.
If everything is branding, this is the most important thing of all.
Even the great Apple has been called out for this and now AOL. See the clip below.
Next post Previous postRelated Articles
| Brands need to confront america’s customer service war A flight attendant loses it and ends up igniting... |
| Zappos- the secret is customer service Zappos is a brand that flies under the radar.... |
| Bruce sterling’s reality check Bruce Sterling gave the closing address at Reboot... |
| Reality check- china The Economist in it's usual style, had a great... |
| A reality check from bruce sterling Conference organizers can be certain of one... |









