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A new way to think about product placement

September 26, 2007

Given the growth of online video, it’s surprising that no one has really thought of the opportunity with product placement.

However, it looks like BrandFame is one company looking to exploit the space by matching producers with brands.

BrandFame

Posted by Ed Cotton

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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.

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