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Creative use of media- whitney museum

July 3, 2008

I spotted this in NYC yesterday.

The Whitney Museum engaging in some creative use of media to promote its Bucky Fuller exhibit.

Using a vacant store 50 yards from the museum, they put up a relevant quote.

Makes you think a little and work to connect the dots.

Is the store part of the museum exhibit or is it an ad?

Bucky Fuller Quote

Posted by Ed Cotton

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