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What if products could twitter?

April 16, 2008

There’s an interesting story on Textually about kettles that send messages.

A group that represents the elderly in Australia is looking at some technology that can send a message from a kettle.

The thought being that every time the elderly person makes a cup of tea a message is sent to their children, letting them know that they are OK.

I think the idea of thinking laterally about how information generated by a product can have additional uses is really smart.

Then there’s the thought of our products telling us when they need things; cars needing servicing is something we have already, refrigerators needing replenishing is something that’s often talked about.

As chip technology gets ever smaller and cheaper, it’s possible that most things will have the ability to share information with their owners. Even something as simple as deodorant bottle could send you a “money off next purchase” message when it’s running low.

Hopefully, not applications will be as crass and promotional and its worth thinking about what a product might say to its owner if it could talk and how some of those things might be useful.

This might lead to a whole new world for Twitter.

Posted by Ed Cotton

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