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Reality is the new fiction

March 8, 2009

“We now live in an age in which the imagination of the novelist lies helpless before what he knows he will read in tomorrow morning’s newspaper

Philip Roth-1961

This close to 50 year old quote is used by Gordon Burn in his amazing article on media saturation published by The Guardian.

Posted by Ed Cotton

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Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.

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