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From blogs to newspaper

January 15, 2009

Russell and Ben’s little experiment of turning blog posts into a newspaper is simply brilliant.

Blog to Newspaper

Here are some random reasons why?

1. Reminds us of the importance of the tactile

2. Celebrates a medium that others are writing off as dead

3. Makes the temporary, more permanent

4. Creates something desirable and iconic

5. It’s great marketing

Posted by Ed Cotton

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About Influx

Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.

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