We all know the iPad is selling like hot cakes and that a host of rival tablets will be launched this holiday- tablets are bigger than big- they are re-defining what computing means.
In a sense, it’s even blindsided Apple, it’s pretty certain they weren’t expected the iPad to be such a runaway success and obviously don’t want it to hurt their Mac and laptop business.
The reality could simply be that laptops and PCs are simply over-engineered for most consumers. They want the basics, some speed, but most of all, they want it to be easy and fun- the iPad is all that and more.
The installed base of PCs is huge and it’s the primary medium through which most of us navigate the internet, but if this base erodes, we are looking at a fundamental transformation of most of the experiences we take for granted.
What if applications dominate websites?
What if iAds become the norm for interactive advertising?
What if touch becomes the navigational norm?
The implications of this are huge.