RSS for tag 'branddesign'

the era of constant brand refreshment

08/20/2008 04:38:36 PM
"They're accessing it everyday when they log on or are on the phone or on a weekend when they have to download an application. If you don't work with a brand and in essence, refresh the management of it continuously, then it starts to feel like it's an old brand."

Marc Shillum-Head of Brand Design-R/GA- from Creativity

Posted by Ed Cotton
Tags: rga (3) shillum (1) design (29) branddesign (1)

Articles for tag branddesign (1 total).