RSS for tag 'print'

people don't want ads to go away

06/28/2007 08:39:36 PM (1)
Doubleclick did an interesting piece of research last year, they asked consumers what forms of advertising (media) they thought worthwhile and what they would  eliminate.

The results are somewhat suprising- despite living in a DVR world, only 7% would prefer to eliminate them, less than 2% would prefer to eliminate magazine or newspaper ads. They also found these traditional forms of media more worthwhile, than Amazon recommendations.

Less worthwhile and in-line for elimination; telemarketing, spam and pop-up ads that were rated more "evil' than spam.

Eliminate Advertising

Via Bankwatch

Posted by Ed Cotton
Tags: amazon (3) popups (1) print (1) magazines (6) email (2) advertising (23) tv (6) spam (2)

Articles for tag print (1 total).