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Famed European designer Marcel Wanders introduced a new chair to the world and declared that there are no new ideas. He’s kinda right, but his solution- “twisting the world and its entangled constructions to surprise each other”- seems to define creativity today, but also the...
It’s one thing for your brand to be socially connected- but just about any brand can play the game by adding Facebook and Twitter accounts, but just owning those accounts is not an act of true transparency, or even proof positive that you really want a connection with your audience. If you want...
Brands love their fans and often want to do everything it takes to keep them happy. When it comes to social media, it’s really important to keep up the element of surprise to capture your fan’s attention and to present them with an idea that makes them feel truly valued and special. If you...
In a fragmented world, the water cooler effect is bigger than ever, but so very different. Massive news events are now following a similar and somewhat predictable pattern. The news of the recent passing of Whitney Houston was broken on Twitter, rather than a conventional media source and it...
While it’s very easy to point a finger at Kodak for missing the digital revolution, but those who did make the jump, Canon and Nikon face a serious challenge for their own survival from smartphones. The revolution in computing power and miniaturization now means capable cameras can now be found...
When Facebook becomes a public company-it’s obvious that it will be forced to generate ever increasing revenues from its user base. The only way the company can deliver these revenues is by selling more advertising and making more money through user transactions. The advertising issue is key-...
Author Jonathan Franzen (The Corrections, Freedom) does not appear to have many positive things to say about technology, in fact, he’s something of a Luddite. In a recent talk given at the Hay Festival in Columbia, Franzen argues that e-books are bad for both the reader and the writer,...
Edleman has just released its latest Trust Barometer and it makes for an interesting read as trust levels in business and government seem to be in decline worldwide. The only improving sector appears to be media. Looking forward to the future, Edelman’s report indicates that business needs to...
Listening to Terry Gross interview Trent Reznor, I was struck by the musician’s drive for constant experimentation. He explained in the interview that in the process of recording the soundtrack for the new movie, The Girl with Dragon Tattoo, Reznor and his creative partner Atticus Ross, purchased...
One thing Apple has taught us over the past decade is that there can be such a thing as “mass cool”. Originally, cool was found in niches and pockets and sub-cultures, cool was divisive and it sorted people out; there’s were cool things and then the stuff that everyone else had,...
It’s sometimes hard to get to the facts and December retail sales are no different. With dozens of experts weighing in and talking up the holiday season, now the official government numbers are in and most markets suffered. It was only autos with a 8% increase that held the numbers up,...
A nice piece of long-form content from the WSJ that explains the European crisis.
Sometimes opportunities come along where you can do the predictable or you can take a radical approach and do something different and breakthrough. Black Squid Design in Australia faced this challenge when they were given a brief to design a package for pre-packed cauliflowers, surely one of the...
UK department store retailer John Lewis was crowned marketer of the year, for the second year running, by The Marketing Society. It’s just reward for the brand’s commitment to re-engineer itself to be relevant to today’s shopper. The brand has been determined to re-position itself in a...
There’s much talk around the web today about a printer that’s been developed by a London consulting company called-BERG. Here’s the film. Hello Little Printer, available 2012 from BERG on Vimeo. Here’s what’s important… 1. Printers are the most boring things...