Influx

Interesting article in the London Times about Barclays and its approach to branch re-design. It picks out Apple stores, The Science Museum and obviously, Tesco, as being inspirations for the project."At the beginning of last year, Ms Oppenheimer poached Helen Dodd, a retail design expert, from...

Brand voice has the power to transform how people see your brand, especially if you use it in the right places.In 2006, Barclays Bank in the UK undertook an interesting experiment to try and transform the branch experience. While most typical branch enhancements revolve around design, this...