October 14, 2010
It was interesting hearing Tony Hsieh of Zappos talk the other day about how consulting is a new revenue opportunity for Zappos. Other companies simply want to know their secrets and Zappos is prepared to share them and charge handsomely for access. Years back, your company's secrets were just...
July 23, 2010
In the past, corporations might have called ad and PR agencies to solve their image problems. While these efforts may have papered over the cracks, they might have made companies feel good and feel like real change was happening. However, as well know, change happens from within and without...
September 10, 2009
Social media is what many brands want a part of, but very few have made it.On the surface, it seems simple, but dig a little deeper and you come across a myriad of complex political and structural issues that are standing in the way of success. It seems there's probably a role for consulting...








