Influx

Transmedia is a term that’s been around for the past three or four years; developed as a piece of thinking by Henry Jenkins over at MIT, it’s been making regular appearances in media and strategy presentations. Like all theories born in academia- once you get it, it makes sense, but it...

Research work by Christopher Hsse and his colleagues at  University of Chicago has revealed some interesting traits about human behavior; namely that we are naturally inclined towards idleness to conserve energy, we would rather do nothing, but we are happier and less bored when we are busy....