Influx

At LucidNYC’s event last night, I was fortunate enough to hear James Pattern talk about bringing more tactile experiences to technology. James has been at the forefront of making tech experiences more engaging and physical for the past decade. His inspiration came from working in the world of...

One thing you need if you are going to take creativity to the next level is a great client. Stella Artois has always done great creative work in the UK and won it’s fair share of awards, but rarely gets mentioned when experts talk about iconic brands that push the communications envelope. In...

Alex Steer’s great post on The Futures Company blog about the future of advertising can be used to establish a clear set of deliverables that define what advertising now has to do. 1. Interact with your audience: It has to be interactive-the best stuff always was and still is. It allow the...

Mark Deuze works at Indiana University’s Department of Telecommunications in Bloomington, United States, and as Professor of Journalism and New Media at Leiden University, The Netherlands.  His latest book Media Work explores the rise of outsourcing in the media industry. I sent him a...

Janko Roettgers over at NewTeeVee has a great post about Joost and its killer app, metadata."Imagine a personalized TV channel that only serves you shows your friends are literally talking about. Or think about the way this could transform programming itself. What if the Lost folks didn’t do...

The California Milk Processing Board’s (CMPB) Got Milk campaign is one of the most enduring and best-loved ad campaigns in history, not the Milk Moustache campaign, but the television work of Goodby, Silverstein and PartnersThe mid 1990s campaign with “Planning God”, Jon...