August 16, 2011
The production of many of the brands we use has long been outsourced to far off lands, this means that the vital and often vibrant connection between the producer and the consumer is severed. While years ago this production connection would have been celebrated and romanced, the production side of...
January 6, 2008
Sweden is a country that’s been on everyone’s agenda for the past few years. People have been marveling at the entrepreneurship and creativity coming out of the place, which is due to the deep pool of talent and the emergence of a new “can do” attitude. In the last year or...
October 2, 2007
McDonald's Chinese workers get their own branded jeans.
Via McChronicles. Posted by Ed Cotton
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
