June 14, 2007
Cisco's Dan Sheinman spoke at this week's BPCC conference about the revolution in corporate communication. He suggests PR is "the new advertising" and companies need to embrace the fact they are now media companies.He showed stats (shown below) highlighting how Cisco's web traffic has swtiched from...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
