April 1, 2009
According to Nielsen's latest Three Screens report, 31% of internet activity occurs when consumers are watching television. It seems there's a huge opportunity to exploit the two mediums more effectively. While putting a URL on the closing frame of a spot has been common place, there a very few...
February 12, 2009
Doing great work these days with multiple stimuli fighting for your attention is almost impossible. To breakout of multi-tasking and the ADD workstyle you need some discipline and will power. Of course, it helps if you have a set of very clear instructions. Via Caterina.netPosted by Ed Cotton
January 21, 2009
When Obama spoke, people listened and Google's search volume declined.Posted by Ed Cotton
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
