December 14, 2009
The world about mobile application is all about entertainment and utility; either they are great for killing time or they do something useful. AT&T has decide to build an application for something that not many brands might be thinking about, complaints. Everyone is familiar with the the...
October 30, 2008
Global network is a phrase that hardly inspires positive thinking. Most of us know that these networks seem great in theory, but rarely deliver in practice. IDEO did a great piece of PR for its network and its philosophy by demonstrating how different offices can have fun together. Awesome...
June 4, 2007
Last week, Ben Silverman was made co-chair of NBC Entertainment. In an interview with TV Week he was asked what kind of projects the "community should be bringing to the network.This is his reponse."I want to be aspirational. I want to be positive. I think people are so busy and overwhelmed...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
