Influx

"Design is so popular today mostly because business sees design as connecting it to the consumer populace in a deep, fundamental and honest way. An honest way. If you are in the myth-making business, you don’t need design. You need a great ad agency. But if you are in the authenticity and...

It appears there’s no shortage of brands trying to grasp the concept of Web 2.0, but do they know what they are doing?Bruce Nussbaum in a post for Business Week, believes clients can longer trust big ad agencies, because they are pushing them “lemming like” into the 2.0 world,...