September 9, 2007
It appears that PR companies are way ahead of the curve in coming to terms with understanding bloggers as an important audience. It's interesting to see what this means for media planners and buyers. Are bloggers on media schedules? Who is dealing with them?Do they get forgetten about and left to...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
