Influx

The clash of old and new cultures and its fight for survival in a changed landscape is the story behind, Page One, a new documentary on a year in the life of the New York Times. While the story isn’t surprising, or even anything new, it’s good to see someone has made the effort to...

According to Nielsen's latest Three Screens report, 31% of internet activity occurs when consumers are watching television. It seems there's a huge opportunity to exploit the two mediums more effectively. While putting a URL on the closing frame of a spot has been common place, there a very few...

At the Nike analyst call earlier this week, an analyst asked a question suggesting we were witnessing the bursting of the "Sports Bubble". Below is CEO Mark Parker's very smart response. Suggesting the company knows how to respond to a changing world where new engagement is taking place, as well as...

According to some recent research from Starcom, your online plan might be up in flames, that's because just 6% of users are accounting for 50% of clicks. These "Natural Born Clickers" just seem to love those banners and seem to be clicking way more than any other member of the population. The study...

Federated Media has spent some time educating the ad industry on the power and potential of blogs and their authors. Recently, they've been developing content that goes beyond the banner and utilizes their blog network. An interesting example of this is a recent campaign for Toshiba laptops that's...

Valve, the makers of the game Half-Life , are sharing all kinds of stats on their web page. One of the most interesting are the "death maps" which show the locations, on certain game maps, where most players get shot (as heat).It's just one example of how rich and detailed information can be...

Pew’s latest report on online video consumption is an interesting read. It shows that although viewing is starting to mainstream (57% of all internet users have watched video online), it’s still got some ways to go to become a major challenger to traditional media (only 19% watch online...