November 1, 2007
Fortune has a good story about VF's Nautica brand, which seems to be having some trouble competing with department store brands and the category leader Polo. VF has long adopted a strategy of acquiring brands with limited distribution and leveraging its muscle at a department store level, to grow...
June 17, 2007
Real estate is the most expensive thing we will ever purchase, but most advertising never reflects this. Talisker, a private home ownership club located in the wilderness of Deer Valley, Utah, is taking a different route. The club teamed up with two of the world’s leading fashion...








