Influx

Ralph Lauren isn't content to have brought American style in terms of fashion to the rest of the world, he now wants to take America's food. He took out a flashy double-page spread in yesterday's New York Times to announce his Paris invasion, or the fact he's opening an expensive restaurant that...

Department stores have been trying for years to turn their private label offerings into real brands. Most attempts have failed because they are just names with no deeper meanings making it impossible for them to compete with the genuine article. JC Penny clearly understood the weakness in this...

Fortune has a good story about VF's Nautica brand, which seems to be having some trouble competing with department store brands and the category leader Polo. VF has long adopted a strategy of acquiring brands with limited distribution and leveraging its muscle at a department store level, to grow...

Real estate is the most expensive thing we will ever purchase, but most advertising never reflects this. Talisker, a private home ownership club located in the wilderness of Deer Valley, Utah, is taking a different route. The club teamed up with two of the world’s leading fashion...