September 1, 2010
The latest news that Target and Facebook getting together over gift cards for social gaming is fascinating for a number of reasons- 5 to be precise.1. Target demonstrates relevanceThe Facebook association shows that the retailer gets where the world is heading and understands the power of the...
December 14, 2008
The consumer society depends on making shiny new things and on people being attracted like fireflies to the shine and constantly searching and acquiring new stuff. Clearly, such a process isn't sustainable, but we are starting to see signs that re-use might be something cool for 2009. Hoards of...
November 6, 2007
Facebook launches its ad platform and suddenly the giant monetization scheme is revealed. All the hype was worth it, because it's just the same as every other ad platform invented since the start of the consumer society.It also looks very much like an interuptive model to me, albeit one with some...
March 31, 2007
Target is incredibly consitent in everything it does and especially in its innovative use of media. Here's the latest example from the BART subway in San Francisco. Via SFist
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
