September 9, 2010
News coming out of Australia this week that Virgin is planning a complete overhaul of the airline's identify and image. The airline's CEO is not ruling out the idea of scrapping the Virgin name all together. This comes as shocking news for many given our memories of an era when the Virgin brand...
October 30, 2009
I was lucky enough to have been invited to Jeff Pulver's 140 Conference at the Kodak Theater in Los Angeles earlier this week. It was quite "the conference" and a manifestation of just how important Twitter has become across a wide range of industries and arenas. The organizers did an...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
