September 30, 2009
Steve Rubel suggests that we might be approaching the end of the media website as news and media organizations simply plug straight into the social media universe, rather than having dedicated sites."Conceivably the next great media company will be all spokes and no
hub. It will exist as a...
December 27, 2007
R/GA's Nike+ site, although created in 2005, has been much heralded this year as the gold standard in "Brand Utility". It has been the marker to judge this new hybrid world between the banner and the website, sadly, nobody, not even R/GA has come close to the excellence of the Nike site. So, while...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
