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Could we do more with mood?

September 8, 2011

Take a look at the video below from Gracenote and you will see an application to select music by mood.

It’s an interesting idea and mood is something you see being played with by all kinds of designers from cars to hotel rooms. The idea of giving the user the opportunity to customize the experience according to mood seems like a viable idea from a design perspective.

However, I am a little skeptical about this because we seem to have a pretty good idea of how to deal with our own moods without fancy technology guessing or getting in the way.

The idea of automated mood selection seems too rigid and takes us to a place where we have to rely on the intelligence of the technology to create or respond to the mood we believe we are in. The trouble with this is that mood and the response to mood is highly personal.

What designers need to do is to find ways for technology to help us understand our moods better and to also learn from our behaviors, that way we will get suggestions and experiences that are tailored to the very personal nature of our specific moods.

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gracenote
intelligence
mood
music
personalization
technology