expression of the day- "cultural cage match"

10/12/2024 03:27:27 PM
danpink

I just noticed a Tweet from Dan Pink- it was another one about The Simpsons and Banksy, but his description seemed so apt- "A Cultural Cage Match" is exactly what it was and a way really powerful stories are created.

I remember ad legend Jim Riswold stopping by the agency and talking about mashing culture and using his famous Bugs Bunny meets Michael Jordan Nike ad as an example.

Jim's point was that when you take disconnected cultural icons and bring them together, you create fire.

Another example of a CCM is Sesame Street taking on Old Spice

Posted by Ed Cotton
Tags:

Comments
It appears you don't have Flash installed.
Email this article to a friend
Send an email to a friend with a link to this article. Items with an asterisk (*) are required.

Your Name:
*

Your Email:
*

Friend's Name:
*

Friend's Email:
*