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Google is now facing a number of challenges from multiple directions and perhaps as a response, its homepage has recently gone through a radical re-design, but it's clear this wasn't a simple process to get there.
The company tested multiple versions of the page with employees, consumers in lab...
Although newspapers have no trouble producing a physical object containing news almost every single day of the year, magazines have a tougher time, some are weekly, but most are monthly and take weeks to produce. As an interesting experiment, some writers, designers and artists got together to see...
With such a premium being placed on the innovation and inventing the new and never before seen, it sometimes pays to take a look at how what currently exists can be re-shaped or re-formed to create a new use.A fantastic example of this is Recorded Future, a company that uses some smart search tools...
Business Insider had an interesting post this morning about AOL's attempt to rally the troops with a call to arms to "Beat the Internet", while most of the comments were ridiculing the attempt, one comment stood out above the rest. "I don't begrudge them for doing this. Taking
anything out of the...
Facebook clearly wants to exploit its position of strength and this is not just about its 400 million users, it's interested in using the highly personal relationship users have to the brand to its advantage. It's approach to domination is fast and furious and it would rather apologize later than...
It's hard to compare because obviously some of IT expenditure is marketing related, but the data shown here from Andrew MCaffe's HBR article is staggering. Companies have been investing in IT at an amazing rate, in just 13 years, expenditure grew by over 500%. We should ask ourselves how did IT get...
Traditional magazine art directors seem to love the iPad because it respects the classic rules of the grid and pagination. When we see examples of future concepts for tablets, most of the time they reference the physical magazine and just build interactivity around it. This is because the tablet is...
Hunch has been building an interesting position for itself in a newly emerging space around people's taste. When people close in on a purchase decision they often look for advice and recommendations, however, there's something of a gap in the market because friends don't always share the same...
David Benque's project for the Impact exhibition at the Royal College of Art, shows an alternative perspective on the return of manufacturing to cities. While it's assumed by expert commentators that rising oil prices could make it viable to re-open cities up to manufacturing in the traditional...
The problems associated with a saturated media landscape is something I have talked about for years on this blog. As media expands especially in the digital space, this problem has the potential to get out of control. Media owners are hungry to expand into the mobile ad space, but appear to be...
The Kevin Smith debacle on Southwest gives us a glimpse into a new future of customer relationship management. In the past, companies would have had procedures to cope and manage the treatment of VIPs. Obviously, whatever processes Southwest had in place clearly failed, but given their positioning,...
Foursquare just announced a partnership with Bravo Television for a few seconds it did not compute, but I went deeper to see what the deal was all about. It's really smart as it offers Bravo a chance for deeper engagement with its audience. "Of course Bravo is going to put the full power of...
While Apple's iPad has been the subject of a lot of attention ranging, from ridicule and mixed reviews. The spin suggested the iPad would usher in a new era for those in the publishing business by creating another medium for consumers to experience print. However, the promise suggested by Apple's...
The BBC has decided the web is now worthy and has made it the subject of a detailed documentary series, The Virtual Revolution, that explores its origins, evolution and examines the implications of the technology for society. It's a highly ambitious, well-researched and thoughtful look at what 20...
Twitter might be the brand with optimum buzz at the moment, but it's not enough to take the brand to the next level. With Twittergate last July, a number of sensitive documents were "stolen" including one that defined the company's mission which is "to be the pulse of the planet". Judging by some...