Xiaomi is one of the most interesting brands in China right now, founded by the charismatic 43 year-old Lei Jun, who controversially models himself on Steve Jobs and made a bunch of money selling a company to Amazon. Jun’s company, while modeling himself and some aspects of his phone design on...
Business Week’s latest issue has an interview with Sony’s new CEO, Kazuo Hirai, who became Sony’s CEO in April and built his reputation by building Playstation into a power brand. While Sony is widely recognized as one of the world’s leading brand names, it’s become something of a...
The announcement that Amazon is opening a Digital Media Center in London is further evidence that the company is keen to move deeper into the media content space. The center is going to focus on the development of user focused applications to stream content. This development will be drawing upon...
Much has been written and said about the challenges of integrating and developing digital communication and it what it means from a cultural, strategic and creative perspective. It seems pretty clear to me now that one of the greatest challenges is simply keeping up-to-date with the technology from...
One thing Apple has taught us over the past decade is that there can be such a thing as “mass cool”. Originally, cool was found in niches and pockets and sub-cultures, cool was divisive and it sorted people out; there’s were cool things and then the stuff that everyone else had,...
Could we be looking at the real transformation of TV in the next 24 months with Google and Apple both with big plans? Google is first out of the gate and just this week made a couple of very big announcements: 1). Unveiling a line up of new channels on the YouTube network which involves...
If you happened to turn on CNBC this morning or any other news network, the news of Steve Jobs’ departure from the top slot at Apple was presented as massive news. The journalists and analysts struggled to find words to describe his impact on the world of business and culture as a whole. There...
HTC is trying hard to find the right route forward in the complex and challenging world of mobile phones. This is an industry that has the power to make or kill brands in what seems like a flash; just look at Apple, Nokia and Motorola as examples. HTC is been one of the lucky ones- it has managed...
Forbes covers some of the highlights of a recent WSJ article that explored the secrets behind the success of the Apple store. It basically comes down to a few simple thing- having a powerful brand has to be key, but control and attention to detail follow closely behind. “Apple’s control of...
Netbase is one of dozens of companies that measure social media. They out together a handy graphic to measure what they define as "brand passion" based out of social conversations.What's interesting to see in the tech space is how not unexpectedly, Apple and Twitter dominate the passion zone and to...
Aside from Charles Sheen, the news of yesterday was the launch of the second iPad. Apple continued to demonstrate their ability to surprise us by launching a device that was lighter, faster and thinner than the original, the ability for video communication and a clever case design. Sarah Rotman...
Next Wednesday, Rupert Murdoch and Steve Jobs will announce the launch of the iPad newspaper, "The Daily". It's a venture that the Australian, Murdoch has already reported to have sunk $30 million into, at a time when the future of newspapers is being questioned and even the magazine publishers,...
We already know the massive leap that was made with the introduction of smart phones to the market, but it now appears our phones are about to become even smarter.LG are scheduled to launch their Optimus 2 into the Korean market next month and Europe shortly after. This phone has basically the same...
The missing link in the coming mobile revolution is the payments piece. Various people and players have been struggling for years to come up with a solution that works across handsets, networks and operating systems. Then there's the issue of security and making sure that everything works as...
When your brand is powerful and iconic, others do the marketing for you.
Apple may spend hundreds of millions a year promoting its brand, but it's often the work of the "crowd" that generates the most attention. Take a look at the work of the iPad orchestra. The iPad Orchestra from Alex...








