December 11, 2009
When technology goes small and more powerful, it creates new possibilities for exploitation by advertising and media entities. Ideas like screens on magazine covers and billboards that talk to you are now possible, if not yet, mainstream realities. The latest example is a spirits bottle by...
May 25, 2009
Print and billboard ads now need to be alive and be able communicate with mobile devices. Hopefully this will lead to less copy and more art in the ads we see around us. Stuff that lets the art shine through and seduces viewers into using their mobiles to learn more.Posted by Ed Cotton
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
