December 2, 2007
Last Friday in San Francisco Alex Frankel held a launch for his new book Punching In. An Influx interview with can be found here. There were drinks, Alex read some passages from the book and on a wall in the gallery there was this board full of stuff. Since Alex's book "Punching In" is all about...
November 9, 2007
In 2004, Alex Frankel took us on a journey inside the mysterious world of brand name development process with his first book, Wordcraft. In his latest book, Punching In-The Unauthorized Adventures of a Front-Line Employee, Alex examines the world of America’s front-line employees based on his...
Influx Insights is the blog of BSSP's Influx Strategic Consulting Division. Up and running since 2004, the blog covers branding and the related areas of trends and technology.
