09/07/2024 08:07:00 PM 
This development got Influx thinking about other categories and ideas for Podcasts. What categories Podcasting could work for and what the subject material could be. In many cases, it would make sense if independent third parties, created the podcats on behalf of brands. There are obviously huge opportunities here for publishers already playing in these spaces, to create custom or contract Podcasts.
Here's our list and please feel free to add and let us know who is already doing this.
Airlines - Travel and destination guides
Apparel and Apparel Retail - Behind the scenes at fashion shows, interviews with models and designers, guide to the season
Automotive - Test drives of new models with team drivers, interviews with designers, race reports from behind the scenes- Nascar, F1, rally
Beverage Stores - Festive reviews of selected wines, spirits and beers
Books ands Music Retail - Guides to summer or Christmas releases, interviews with bands and authors
Financial Services - Retirement guides, investing tips, planning for college education
Golf Equipment - Guides to courses, interviews with sponsored athletes
Grocery Stores - Interviews and recipes from well-known chefs
Health Insurers - Wellness tips, meditation guides, nutrition guides
Home Improvement Stores - Step-by-step guides to home improvement
Hotels - Destination guides, jogging routes, music to jog to, walking tours of cities
Micro-Brews - Interviews with the brew master
Movie Studios - Interviews with actors or directors, movie making production diaries
Sportswear - Interviews with sponsored athletes, event diaries (Olympics, World Cup), and interviews with designers, fitness and training tips
Travel and Tourism - Guides to destinations, travel tips
Vineyards - Interviews with wine-makers
Whisky Makers - Interviews with the makers, tours of the distilleries
Video Games - Interviews with game designers, production diaries
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