RSS for tag 'restaurants'

twisting the restaurant experience

11/11/2024 02:24:32 PM
loft project

Restaurant experiences can be amazing, but you are often just one of quite a few "covers" being served that night, you have very little connection and feedback from the chef and you are distanced and not interacting with any of the other guests.

As people increasingly crave special and unique experiences, there are pioneers looking for new ways to deliver these experience and transcend the typical restaurant experience.

Nuno Mendes and Clairse Faira at The Loft Project in London are two such pioneers who invite leading up and coming chefs to cook in an intimate setting and have their guests seated at a single communal table.

Obviously, there are are tremendous number of ways in to providing new experiences for dinners, Outstanding in the Field, is another great example. Restaurants should think carefully about how they might twist the familiar into something unexpected and fresh, their audience is looking out for it. 

Via We Heart


Posted by Ed Cotton
Tags: food (21) loftproject (1) dining (1) restaurants (2) eating (2) london (11) (3)

the mcdonald's america doesn't see

08/26/2007 04:35:25 PM (3)
This Sunday's New York Times had a good piece on how McDonald's is changing its image in Europe localizing menus, which it has done for years, but more recent efforts have been focused on store design. The article had a good slideshow, but I dug up some other examples, that show just how far the brand is pushing to be relevant in Europe. It's probably just a matter of time before some of these design initiatives come to the US.

McCafe in Germany


McDonald's in Germany



McDonald's Milan, Italy




Posted by Ed Cotton
Tags: europe (2) fastfood (6) milan (2) germany (2) restaurants (2) design (41) mcdonalds (3) italy (2)

Articles for tag restaurants (2 total).